A simple answer to this question is because we all need to change with the Time. In today’s world, computers, smartphones, and the internet have a vital role in everyone’s life, either a housewife who wants to shop for daily home essentials or a millionaire businessman who is doing a number of deals in a day online.
Computer processors are much faster than before, smartphones are much cheaper than ever before and the Internet is available at an affordable cost. Due to this technology change, everybody prefers videos rather than text. Viewers found videos more entertaining rather than reading an article.
If you use a video, It will increase your chances to be visible on the first page of Google by 56% and help your customers to find you easily. According to the latest research, people share and view videos 1400% more than words and images. And this percentage will be going to increase more in the future. You can say explainer video is the key to having a successful marketing strategy for every industry.